BoomArtwork was asked to create a portrait of Aretha Franklin for the Xerox Rochester NY International Jazz Festival which took place in June. The portrait was used in brochures and posters around the event and also for a book which Xerox, the sponsors, gave away as part of a competition. Festival-goers were also invited to complete the book by collecting printed materials from around the event for a chance to win a prize. BoomArtwork says "I created a design in an artistic style which taps into the classic look of the jazz genre and conveys Aretha's longevity and sophistication."
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