Monday, December 13, 2010

A Screw Loose?



Ian Naylor brings us yet another outstanding creation with this animation for Phillips Drive Systems.
Tom Davis at Brand Focus approached Ian to produce this animation to show how the Phillips Screw Company can tighten up the world. From the initial laying of the structure, the segments clang into place, giant continents follow finally locking the whole thing tight with a twist from above. Amazing stuff!

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